Here is a link to a great Mobile Development and Marketing Webinar about leveraging the mobile market. It is hosted by the MMA and sponsored by Bango. It is a two part webinar. The first hour focuses on creating and launching a mobile site, and the second hour focuses on marketing and driving traffic to your mobile site. More reviews on this webinar to come soon!
I learned in the webinar that Bango seamlessly can handle billing content charges with PSMS, Credit Card, Pay Pall and Direct to Carrier billing. I also learned about iLoop’s Focus, a mobile web development platform that allows you to develop a site that is mobile ready, including being able to sniff browsers and user agents, and if you are working with Bango, it knows which payment methods are aloud with which cell providers, and only gives you payment options available with your carrier.