How to Drive App Reviews, that will Drive AppStore Rankings So, we can’t know for sure, but it is a pretty good bet that rankings and reviews play heavily into ALL of the AppStores ranking algorithms. This means that the … Continue reading
Before SMX Sydney, I had the opportunity to talk to Laraine Davis from CommsDay, which is an Australian publication that focuses on the telecom industry. Petroc Wilton did a great write up on the conversation. I can’t find a version of it live on the web, so I included it below. Enjoy!
Search to usher in the mobile marketing revolution?
The unique properties of mobile search could be a key piece of the mobile marketing puzzle – but it risks being stymied in Australia by high mobile data charges, according to Rank-Mobile founder Cindy Krum. Ahead of her presentation at the Search Marketing Expo next week in Sydney, Krum spoke to CommsDay about the marketing potential of mobile search and future directions the technology might take.
In this interview, Byron, from SEO PR and I talk about SES London. In the mobile session, on the 17th I will be giving lots of new statistics and graphs that show how mobile internet adoption and the adoption of mobile web search are being used around hte world. I will talk about the mentality of mobile searchers, and how that should impact your web strategy if you are hoping to reach a mobile audience. Mobile is different, and people are using methods other than just traditional mobile search, (like mobile applications and location based search) to find what they are looking for, so I’ll also talk about how you can use those to improve your mobile presence.
Byron and I also talk about the half day mobile training that will happen on Februrary 20th. In that I will give deep explanations of what companies should do to improve their mobile web presence. It will focus on SEO, but will also cover mobile applications, mobile email and SMS marketing. If you are on the fence, and not sure if you should attend or not, there will be cake, if that makes your decision any easier!
So I’m sitting in LaGuardia airport, reflecting on the week at SES NY and hoping that my plane won’t be delayed any more; (as it is, I won’t be in my bed until about 3am at this point.) Though I … Continue reading
True has a cool MySpace page at www.MySpace.com/True. It has lots of fun games and code Free-bies. I don’t have a Helio or AT&T phone so I can’t see if they work on MySpace Mobile, but I will find out! … Continue reading