Mobile Moxie on the Road, Part 2 Presented in Sydney, Australia; April 2011 How To Optimize for Search in App Stores In this presentation we explore the tactics you can use to optimize your mobile phone applications for the search … Continue reading
Mobile Moxie on the Road, Part I Presented in Sydney, Australia; April 2011 How To Decide Whether a Mobile Web App or Phone App is Right for You Mobile Moxie hit the road for Sydney in April, 2011 and presented … Continue reading
SEO: The Amazon Android AppStore NOTE: This post is actually about mobile-site SEO, as it has been done for the recent launch of the Amazon Android AppStore. There are things you might be able to glean from it about how … Continue reading
Mobile SEO: Promoting Mobile Apps from Your Website Apps are definitely an important aspect of mobile marketing, but they are frequently not marketed effectively enough to hit critical mass or achieve the desired number of downloads, causing the project to … Continue reading
Driving AppStore Rankings in Google with Links Apps can rank in Google and other search engines. As the world of applications becomes more and more crowded, people will be looking to Google for application search. Google’s algorithm is much more … Continue reading
After you Submit the Application: How to Own Your App Search Results Pages Don’t forget that the same marketing strategies that work on your traditional website will work to promote your application in Google. This includes both SEO and PPC. … Continue reading